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Volunteers
Recruiting and retaining
volunteers

 

Volunteers


Volunteers - Recruiting and retaining volunteers

Volunteers are essential in the sport and recreation industry. Volunteers currently carry out almost 80% of all sport and recreation administration. Without the efforts of volunteers many of the opportunities we currently have to participate and be active in sport and recreation would disappear. The following information contains some useful tips and hints on how to recruit and retain your volunteers:

Recruiting Volunteers
Your organisation’s greatest single impediment to servicing increased participation in sport is attracting, training and retaining volunteers. Volunteers enter organisations with different needs and expectations and with a diverse range of backgrounds, interests, skills and experiences. As a result, their motives, level of commitment to and involvement in an organisation, the benefits they seek from their volunteer experience, and the amount of time they are prepared to devote to an organisation, will vary enormously.

What volunteers can offer

  • A fresh perspective and new ideas on how your organisation can do things
  • New skills and abilities
  • Energy
  • Enthusiasm
  • A way of ensuring the future of volunteering within your organisation by bringing a younger generation of volunteers in to help and thus a way to help sustain your organisation into the future
  • The opportunity to involve your existing staff or volunteers in training and mentoring new volunteers

Why volunteers get involved

  • To gain skills - job skills, communication skills, personal and professional development
  • To gain experience - especially to be able to add to their CV or to gain a written/verbal reference
  • To have fun
  • To meet new people
  • To experience new challenges
  • To gain satisfaction from doing something to make a difference to the world we live in
  • To contribute to the local community
  • To support family members in a sport

Attracting volunteers to your organisation

  • List 'what's in it for them’ - it may be a reference, something to add to their CV, training, meeting new people, personal satisfaction, helping a cause they believe in or learning new skills
  • Tell them if you have benefits particular to your organisation that provide an added benefit eg. reimbursements for travel expenses, monthly get-togethers for staff and volunteers, lunchtime walks in the park etc
  • Think creatively about your volunteer roles - divide tasks into 'projects' and think about which tasks could be done by which volunteers
  • Be flexible about the timing of involvement
  • Look for shorter commitment - more project-based tasks
  • Make it easy to get involved - minimise the screening or induction. Invite the volunteer in so that you can meet them and tell them more about the position. If you are happy that they can perform the role and they are still interested in helping you then set a time for them to start
  • Make your job description sound interesting
  • Involve the volunteer in evaluating the program to improve and develop it

Retaining Volunteers

Volunteer Welcome Pack
A volunteer welcome pack is an important aspect of volunteer management that gives the volunteer important information pertaining to their exciting new role. Things it might include would be:

An important aspect of volunteer recognition is to listen to the concerns of your volunteers. Listed below are some strategies that you can implement to help retain your valuable volunteers:

  • Show appreciation and recognise your volunteers - value their contribution (See ‘Thanks’ campaign)
  • Give feedback and get (and listen to!) feedback
  • Give volunteers ownership/responsibility of a particular project
  • Provide on-the-job training
  • Provide clear job descriptions
  • Enable your volunteers to have input into the planning phase
  • Allow your volunteers to develop their roles in areas that are of particular interest to them
  • Include them as part of your team
  • Introduce volunteers to each other
  • Don't undercut your volunteer's confidence - look at mistakes as learning exercises
  • Be flexible - ensure your volunteers know that you are prepared to adjust their volunteer work to suit their schedules
  • Assist your volunteers in accessing training and development opportunities

What discourages volunteers

  • Poor organisation of the task, orientation within the organisation or supervision of the volunteer
  • Unsatisfying jobs
  • Unclear job tasks
  • Being talked down to
  • Lack of feedback
  • Lack of recognition (See ‘Thanks’ campaign)

Young Volunteers
There is a misconception in volunteering circles that young people are not interested or involved in volunteering. In fact, young people (aged 16 to 24 years old) are a growing volunteer base. According to the ABS statistics (2000) the biggest growth area in volunteering was young people. There was an increase in participating 18-24 year olds from 16.6% to 26.8% between 1995 and 2000.

If you are interested in recruiting young people:

  • Market your position with young people in mind
  • Think of the image that you are portraying about your organisation - would this be the kind of organisation that young people would be interested in helping?
  • Remember, many young people are juggling work and study or work in more than one job, so you may need to adjust their volunteering hours as their study or work commitments change
  • Please don't forget to check that your Volunteer Insurance Policy covers younger volunteers
  • Encourage young people to participate in youth leadership programs offered by the Office for Recreation and Sport

 

 
 
 
   
Government of South Australia - link to Government Ministers' website